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The Annual Schoolwear Show ‘09
AIS Solihull, 18-20th October, Birmingham |
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This years Schoolwear Show was extremely busy, with lots of enquiries from new customers. Monday was our busiest day, with Tuesday also being very consistent – a lot busier than other years. There was a consistent flow of customers to the stand and quality new queries.
The Show also gives us an excellent opportunity to meet up with our agents and suppliers and gives us a chance to discuss the market in general. It is also a great way to meet up with our current customers and gain a better insight into their business and requirements.
Of course we always look forward to the annual fundraising party and this years Casino night was another terrific event which provides the ideal opportunity to network and meet people within the trade in a relaxed and informal manner.
The feedback on our new branding was extremely positive. Not just for attracting the attention of new customers, but also our current customers. The new brochures and product catalogue have really increased awareness of the extent of our product range, with several of our current customers commenting that they had not previously realised we had such an extensive range of products. A lot of people commented on our new stand at the show and the new branding and photography was highly complimented.
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